## Alternatives



### An uncensorable coordination and notification system for ambassadors

	core problem
		if main coordination platforms (Discord, etc.) get taken down, volunteer coordination is severely hampered
		campaign scalability depends on reliable ambassador communication

	browser notification fallback
		lightweight, opt-in browser notifications allow direct prompts to volunteers and supporters
		links to toilet.network model but stripped to essentials — no complex infrastructure

	decentralised backup coordination
		if centralised services are lost, point people to a secondary, less-centralised alternative
			e.g., an XMPP server that still allows volunteer coordination at scale
		volunteers subscribe once and remain reachable even if primary channels disappear

	what this counters
		censorship of centralised platforms and community hubs
		not domain takedowns, but loss of Discord, Telegram, or similar coordination tools
		allows rapid redirection of the volunteer network without rebuilding from scratch
		

### Could just not do coomer.org

	core risk
		coomer.org carries reputational and cultural risk due to edgy, irony-laden meme content
		audience can attract trolls, culture warriors, and bad-faith actors

	why it exists
		humour destigmatises the issue effectively
		generates some revenue and gives the community a place to communicate
		moderate financial contribution — not a huge revenue raiser, so winding down remains viable

	mitigation through culture
		risks are reduced by strong cultural factors and Peaceful Foundation oversight
		set the tone with a clear ethos rather than allowing random, unguided posting
		being immersed in the meme culture provides grip and early warning on shifting trends
		immunises the community against irony poisoning by shaping direction deliberately

	why not simply abandon
		uncontrolled external communities could emerge and frustrate the broader campaign
		a self-run space, even slightly edgy, is easier to steer than a splinter community
		compared to leaving the cultural space entirely, coomer.org offers more control and visibility


### Advertising on porn sites or fringe platforms

	reach people where addiction actually happens
	could use the artistry, computers and influencing groups
		gamify the creation of advertisements to what is most liked or effective
		possible to automate this process using an API too

	cost-per-mile (CPM) = cost per 1,000 impressions
	mainstream ads → $1–$10 CPM
	fringe / adult platforms → $0.03–$0.08 CPM
		→ 100,000 impressions ≈ $5
		→ 2 million ≈ $100
	measure clicks + countries, scale what works

#### Online explicit sites
	
		likely happy to take our money
			as a fool and his money are soon parted

		choosing niche sites that host animated or drawn material
			ethical reasons
			reduces risk of trafficking or non-consensual content
			supports independent artists

		a good metric might be the use of explicit-friendly, privacy-conscious networks
			exceedingly rare, but possible through self-serve demand-side platforms (DSPs)
			look for networks that respect Do Not Track headers and minimise data retention
			but a good metric should also be cheap and effective, too.

		targeting
			low adblock environments
			mobile traffic dominant
			developing and emerging regions
				in their own language
				Hindi, Tagalog, Bahasa Indonesia, Portuguese, Arabic, Spanish

			developed countries
				on these platforms
				wouldn't actually be that expensive
				around the same price or cents more


		link to easypeasymethod.org or quiteasily.org
			easypeasy is open source and creative commons
			donation form includes optional tick box
				as some people may find such an idea very funny
				stop doing it after a time so as not to incentivise explicit advertising networks

		advertising lines
			"here for you after the post-nut numb"
			“free, open-source help to quit. no shame.”
			“feel nothing? you can fix that.”
			“it’s not your fault — it’s withdrawal.”
			"we don't track you online... or do pop-ups."
			"70,000 people quitting monthly."
			or, testimonials from those who’ve already quit.
		tone calm, factual, and kind



#### 4channel.org

		~$0.05 CPM
			cheapest way to reach college-educated men in developed countries
			demographic overlaps heavily with porn use, gaming, and STEM fields
			high English literacy, strong meme culture, low advertising noise

		target NSFW boards with 2D / drawn content
			go directly to where pornography is being consumed
			strictly avoid boards with real people / photographic content
				eliminates risk of inadvertently supporting trafficking or non-consensual material
			boards with animated or drawn material only
				advertise in the moment — "here for you when you're done" → quiteasily

		self-serve advertising platform
			allows direct targeting by board, country, and device
			no deep tracking — only impressions, clicks, and spend
			simple analytics = clean A/B testing
				can test tone, phrasing, and meme style by board or region

		ad types
			board-specific
				tailored to each board's tone and humour
				individualise ads per board — never push the same ad everywhere
				drawn / animated boards → post-release clarity, humour, self-awareness
				general NSFW → direct, minimal, no-shame framing
			country-specific
				local landmarks, language, or memes
				shows cultural awareness without pandering
			general
				neutral, meme-like, minimal text
			seasonal
				No Numb November, World Spine Day, Eradication of Poverty Day
				creates organic tie-ins with global events

		experimentation loop
			run multiple ad variants simultaneously
			track impressions, clicks, CTR per board or country
			compare visual tone → humour, seriousness, simplicity
			choose next set based on clear CTR improvement
			eventually self-tunes to highest engagement

		scale and saturation
			total monthly ad inventory across 4chan is relatively small
				entire site can be bought out for a modest sum (low five figures)
			buying the full inventory for a month
				creates ubiquity → users see different variants repeatedly
				exposure range → 8x to 24x per regular visitor
				captures both casual and heavy users
			allows countless variations of ads
				individualised by board, region, or meme format
				shows visible effort → earns respect from users
			becomes a cultural event in itself
				people notice and discuss the campaign
				the ad itself becomes part of 4chan's content
			CTR likely rises through repetition + novelty
				ads perceived as "something interesting going on" rather than intrusion

		campaign tiers
			light → selected NSFW boards (2D / drawn content only)
			medium → all NSFW boards (2D / drawn content only)
			full → site-wide saturation for one month (Work-Safe + NSFW)
			all variants tested simultaneously
				consolidate CTR data → determine most effective tone per demographic
			all traffic directed to calm, simple landing pages
				measure only clicks and language-region

		public stats and community contest
			make CTR and engagement statistics public
			frame ad creation as a community contest
				community submits ad variants
				winners determined by real-world CTR performance
				rapid iteration based on immediate feedback
				motivates participants with visible, measurable impact



### Irony poisoning within coomer.org


Edgelord meme culture attracts young men effectively, but it also attracts irony-poisoned people, culture warriors, and people who treat the material as hater fuel rather than comedy. Once that audience is inside the tent, they influence tone, volunteer culture, and media framing.

The "soft redirection" and "judo move" responses to attacks assume good faith

	Peaceful Passport gating
		require some form of prior campaign participation or IRL action to earn posting rights
		people can remain anonymous, but must demonstrate real-world involvement first
			creates a reputational threshold rather than open anonymous access
			raises the barrier for bad actors while preserving privacy for genuine participants

	early warning through verification
		because it is our own platform, we have full leeway to verify and moderate
		Peaceful Passport lets us identify patterns of co-option before they spread
			can observe who is consistently acting in bad faith
			allows direct, private intervention — "hey, what's going on here?"

	cultural immunisation
		link back to the cultural factors and ethos defined earlier
		passport-based reputation ensures the most passionate contributors have the voice
		keeps the space from drifting into hateful or irony-poisoned territory
			not about excluding anonymity, but about amplifying aligned participants

### Posters don’t spread

	people ignore bathroom posters, or they’re removed quickly
	anonymity still feels too awkward → low participation

		shift focus to memes and digital assets that travel more easily
		host online poster-generator → lowers barrier (no need to print)
		pivot toward sticker campaigns (cheaper, harder to remove)



### Memes flop

	memes fail to resonate, or audience finds them cringe

		repurpose memes as conversation starters in Discord or Reddit
		lean on humour but link to personal stories + quitting testimonials
		expand into short videos or TikTok-style videos or edits



### Religious outreach stalls

	toolkits ignored by youth pastors, leaders don’t pass them on
	stigma too high in Hindu or Muslim communities

		work with secular NGOs or student mental health groups instead
		frame pornography under broader wellbeing / loneliness campaigns
		adjust message → less “porn-free congregation,” more “healthy community”


### Low volunteer energy

	ambassadors burn out or don’t follow through
	confusion around tasks stalls participation

		simplify → one clear action at a time, not a menu or progression system
		rotate responsibilities, add light gamification (e.g., “streaks”)
		encourage micro-actions → liking, sharing, quick DM invites


### Message gets drowned out

	too many anti-porn campaigns already (Fight the New Drug, Exodus Cry) → message blends in

		emphasise distinction → no willpower, no shame, free, open-source
		pivot framing toward “quitting easily” → lifestyle improvement, not moral crusade
		cross-link with Reasonable.Diet + LearnStuff.Today for positive alternatives


### Partnerships or media fallback

#### Organisations
		collaborate with NGOs, universities, health bodies if grassroots doesn’t scale

#### Influencers
		partner with figures like Daniel Principe, Laila Mickelwait
		self improvement

#### YouTubers
		self-improvement channels open to free quitting methods

#### Media Framing
		find experts to lend credibility in mainstream press
		Catholic, Christian, and Muslim media in smaller countries → podcasts, YouTubers, radio

#### Outreach Method
		personal videos or voice messages to influencers and faith leaders
		community “bombardment” campaigns (opt-in, no pressure)

#### Expert Letters
		targeted letters to national experts → open doors to schools + youth groups
		frame in both public-interest and profitability terms